Active

EcoTraction

An eco-friendly alternative to road salt.

Founder(s)

Mark Watson and Mark Appleby

Location

Ottawa, ON

Pitch Summary

$500,000 for 25%

About

EcoTraction is a business based in Ottawa that has developed a sustainable, non-toxic alternative to traditional road salt for ice melting and traction. Their product is designed to be safe for pets, children, and the environment while remaining effective.

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